Of all the iPhone which fell this year, the iPhone 14 Plus received the dubious distinction of performing the worst, commercially speaking. It seemed a little strange to many. The iPhone 14 Plus was one of the best iPhones created by Apple. It comes with the latest iOS, a processor that outperforms most Android phones, and a large, spacious display, all accompanied by the best battery life you’ll find in a smartphone.
Despite all these awards, it does not sell as well as expected. In fact, some reports claim that Apple has cut production of iPhone 14 Plus to refocus on iPhone 14 Pro and Pro Max. While it’s simplistic to position the iPhone 14 Plus as a failure in itself, it’s earned a spot on our worst iphones ever list. Also, it is useful to consider the factors that could have led to underperformance. In this case, Apple has been its own worst enemy.
The iPhone 14 Plus is way too expensive
I dig into this a bit more before, But the iPhone 14 Plus is a very expensive phone. Admittedly, all iPhones are expensive, but there are about a thousand of them that motivates the introduction. Is this feature necessary? Is this this one? What else can I find?
These questions don’t really matter when shopping in the middle of the question. However, when you spend the money on a phone, it gets a little more interesting. For a little more money, the iPhone 14 Pro Max motioned. For a little less, the iPhone 13 Pro Max can be had. Apple isn’t just competing with itself here, and the excellent Google Pixel 7 Pro downsizes the 14 Plus and offers a better camera and display.
At the same time, the iPhone 14 Plus isn’t necessarily a failure in that it was an option to flesh out Apple’s lineup. Techsponential’s Avi Greengart pointed out to Digital Trends via email that without knowing Apple’s internal expectations, it would be difficult to quantify how well the 14 Plus achieved those goals.
“Overall, Apple has been extraordinarily successful in moving consumers to the top end of its line – consumers are willing to pay more to get the improved imaging, display capabilities and processor on the iPhone 14 Pro and the iPhone 14 Pro Max. This is especially true in markets where carriers heavily subsidize phones for consumers with good credit; why not get the best when you’re not paying more for it? said Greengard.
A redundancy problem
Apple’s iPhone 13 Pro and 13 Pro Max offered fabulous cameras, high refresh rates and long-lasting batteries compared to their cheaper iPhone 13 counterparts. They also do the same on the iPhone 14 and 14 Plus. Indeed, the iPhone 14 and 14 Plus share much of their internals with the iPhone 13 series. Coupled with the cheaper price of older phones, there are many reasons to avoid the Plus, and few to choose it specifically. .
Take the big screen, for example. At just 60Hz, it’s remarkably lower than the 13 Pro Max’s 120Hz display – even its vaunted battery life is about as good as the 13 Pro Max’s. We could upgrade to the 12 Pro Max for a phone with a weaker processor, but you get better build quality and an extra camera. Oh, and it’s much, much cheaper.
“I think the Apple 14 Plus has hit a blind spot in terms of price and specs combination. I agree with you that it probably comes down to price; it’s quite expensive for the perceived minor improvements. Consumers are more interested in either the big upgrades from the 14 Pro and Pro Max, or the “relatively affordable” base 14. I think the 14 Plus fell in between,” said Jan Stryjak, director partner at Counterpoint Research, at Digital. Trends in an email.
Caught up in a losing battle
Although Apple has stopped selling these iPhones, the rise of the circular economy (especially as the belts get tighter) means that many of these phones have ended up on the market at lower prices than the iPhone 14 and 14 Plus. Apple may only officially sell a few iPhones, but the iPhone 14 Plus competes with a slew of big-screen iPhones – from the iPhone 11 Pro Max all the way up to the 13 Pro Max, all at far more price points. attractive. It’s a losing battle.
Now, this holiday might still prove that the iPhone 14 Plus is a big winner. Perhaps the crowd Apple was aiming for — the casual crowd — doesn’t overlap well with the early adopters of the upgrade who would buy the new iPhone just three months after release.
He could arrive. It’s hard to see them convinced of the value of an iPhone 14 Plus over an iPhone 13 Pro Max in the event of an outright purchase, or a 14 Pro Max in the event of a contract or payment plan . It turns out that even Apple products aren’t immune to the Apple Effect.
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